Capital Bank Strengthens Its Leadership in Sustainability and Innovation by Supporting the "Green Links Project" in Azraq and Zarqa
As part of its ongoing efforts to drive sustainability and empower local communities, Capital Bank has joined forces with the Business Development Center (BDC) to support the EU-funded "Green Links Project" in Azraq and Zarqa.
This strategic partnership highlights Capital Bank’s commitment to advancing environmental entrepreneurship by funding 15 early-stage green initiatives led by young entrepreneurs from the targeted communities. These ventures will implement circular and sustainable solutions across key sectors, including water, energy, agriculture, and environment.
“Sustainability and entrepreneurship are central pillars of our corporate social responsibility strategy,” said Touleen Barto, Chief Marketing and Corporate Communications Officer at Capital Bank. “By investing in emerging environmental initiatives, we are not only help safeguard natural resources but also create tangible economic opportunities, particularly in communities facing both environmental pressures and socio-economic challenges.”
Speaking on behalf of the Business Development Center, Omar Abu Shaqra praised Capital Bank’s leadership in empowering youth and fostering entrepreneurial innovation: “This partnership unlocks new creative potential and integrates circular economy practices in resource-limited settings, generating lasting value for the broader community.”
The "Green Links Project" offers a comprehensive platform for skills development, targeting over 2,200 participants, including Syrian refugees and members of the local Jordanian community, with a particular focus on women and young people. Participants will receive accredited training in areas such as organic agriculture, solar energy, and greywater management. The project also includes a start-up incubation program and a green hackathon, held in collaboration with the German Jordanian University.
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